Back to school – focusing on Q4 marketing planning

September always feels like a new, fresh start to me.  I think that even now, I still remember that back to school feeling, I loved the feeling of freshness and excitement of choosing a new pencil case, notebooks and pens! Now is the perfect time to start to focus on your Q4 marketing planning, to put…

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Client Case Study: Revolutions Fit

At RIMU Marketing we enjoy working with a broad range of inspirational small business owners, to help them establish a solid marketing platform, from which to grow their business.  We work across a diverse range of sectors including personal trainers, sports and wellbeing specialists. With this in mind we wanted to share a recent client case…

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Email marketing – a guide for small businesses

I recently had an interesting conversation with a small business owner, who did not want to bother with email marketing and did not understand the value. It was an interesting view and one that confused me slightly. Email marketing for small businesses is like a gift and in our “Email marketing – a guide for…

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Where can I find my target audience?

This time of year, is a great time of year to review your business performance and dust off the marketing strategy you wrote back in January, to see if you are on track or need to make some changes. Two things which underpins all good marketing activity is to understand your target audience and “Where…

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Time saving marketing tips for small businesses!

I haven’t got time to do marketing! Marketing takes time, but recently quite a few of my clients have been saying to me that they do not have time to do any marketing and I get it!. As a small business owner you often just want to focus on doing what you do best, unfortunately,…

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