Marketing Resources
Simple marketing tips for a start-up or small business
A new year is just around the corner and is the perfect time to consider what happens next? What do I want to achieve and what will things look like this time next year? For those who have not yet taken the plunge 2020 could mark the start of a new business venture or will…
Read MoreClient Case Study: Illuminate You
At Rimu Marketing we enjoy working with a broad range of small businesses to help them establish a good solid framework from which to drive their business forward. We work across a diverse range of sectors including HR, Leadership Development and Executive Coaching. With this in mind we wanted to share a recent client case…
Read MoreWhat you need to know about email marketing for small businesses
With the rise of social media over recent years email marketing for small businesses has some what taken a little bit of a back seat. Having said that when your marketing ROI (Return on Investment) is 40:1 or more, it is a media channel which should not to be forgotten and one that should have…
Read MoreWhat’s the point of a Small Business Marketing Plan?
By Christina Haigh, Freelance Marketing Consultant When we meet with small business owners there are often two key questions which are often asked. The first question is, do I need a small business marketing plan? Isn’t that something that only large organisations can afford. The answer to the first question is, no all businesses should…
Read More6 tips to help write your content marketing plan
Content marketing has exploded over the last 5-10yrs; and some would argue that marketing will only be about content in the future. We have moved from an approach, which pushes information towards consumers and promotes what an organisation wishes to sell to them; to a model where there is so much information available to consumers that…
Read MoreHow to keep up with changing small business trends
The digital world around us is moving at an ever increasing pace, we need to think about the best way to not only keep up with changes in small business trends, changes to our industry but also those within the marketing industry, successful marketing is such a vital part of running a business. If we…
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