Marketing Resources
Client Case Study: Guardian Technologies
At Rimu Marketing we work with a number of inspirational small businesses across a diverse range of sectors. We wanted to share a recent client case study to illustrate some of the projects we have worked on recently with one of our clients, Guardian Technologies. We have worked with Guardian Technologies for about 18-months and…
Read MoreThe joy of Marketing Statistics – A Small Business guide to Market Research
This week we are delighted to invite our resident marketing research guru Michelle Quickfall to tell us a bit more about how important it is to understand your marketing statistics for a small business, here is what she had to say: At Rimu Marketing we talk a lot about understanding and defining your ideal client. …
Read MoreThe pitfalls of blog writing – 8 things to avoid
In today’s digital world, there is no question that blog writing has become an everyday part of your marketing mix for any small business. Not only will it help you improve the SEO on your website; but more importantly a blog enables you to share your opinions or debate a news item with your ideal…
Read More6 Marketing tips to grow your Interior Design business
The interior design industry is booming and going from strength to strength, in January 2018 the Department of Culture, Media and Sport reported high growth for the creative industry, now contributing an incredible £8.8m to the UK economy every hour, with the whole sector being +10% YOY. As the cost of moving has increased in…
Read More9 email marketing tips for effective newsletters
In today’s digital world we are bombarded by emails. In fact the Radicati Group in February 2017 estimated the number of email accounts worldwide was 3.7 billion and projected that the number of emails sent per day would average a staggering 269 billion. Either way you look at this, there are a lot of emails being…
Read MoreWhat small businesses need to know about GDPR
The impact of GDPR for small businesses is definitely this year’s hot topic as there seems to still be confusion over what action is required and the impact it will have. The general principle behind the regulation of giving people back ownership and responsibility for their data makes sense, I think we would all welcome…
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