The pitfalls of blog writing – 8 things to avoid

In today’s digital world, there is no question that blog writing has become an everyday part of your marketing mix for any small business.  Not only will it help you improve the SEO on your website; but more importantly a blog enables you to share your opinions or debate a news item with your ideal…

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6 Marketing tips to grow your Interior Design business

The interior design industry is booming and going from strength to strength, in January 2018 the Department of Culture, Media and Sport reported high growth for the creative industry, now contributing an incredible £8.8m to the UK economy every hour, with the whole sector being +10% YOY.  As the cost of moving has increased in…

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9 email marketing tips for effective newsletters

In today’s digital world we are bombarded by emails.  In fact the Radicati Group in February 2017 estimated the number of email accounts worldwide was 3.7 billion and projected that the number of emails sent per day would average a staggering 269 billion. Either way you look at this, there are a lot of emails being…

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What small businesses need to know about GDPR

The impact of GDPR for small businesses is definitely this year’s hot topic as there seems to still be confusion over what action is required and the impact it will have. The general principle behind the regulation of giving people back ownership and responsibility for their data makes sense, I think we would all welcome…

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Understanding your marketing plan!

January is the perfect time to review your business performance and think about what you would like to achieve in 2018.  There are a couple of key tools that we would like to look at to help you achieve this, your marketing strategy and marketing plan.  So how does your marketing strategy and plan work…

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11 Christmas Marketing Ideas to make your business sparkle

Christmas maybe just under 11 weeks away, but already there are festive treats in the supermarkets and shops are starting their promotions.  Every year the festive season seems to start earlier and earlier, so how could you make the most of this time of year as a small business owner?  Read on to discover our…

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