Small Business Guidance
2023 Content Planning
I cannot believe that we are already starting to think about 2023 content planning, but it is a topic which has cropped in conversation with my clients over the last few weeks. With just 75 days until Christmas (at time of writing), it might seem a little early to start planning for 2023, but there…
Read MoreKick start your Q4 marketing mindset
As the kids return to school, this time of year has a sense of new beginnings and fresh starts. In our latest blog we wanted to consider how our marketing mindset will influence our successes as we approach the final quarter. We often talk about marketing strategy as it is such a key part of successful marketing,…
Read More4 Social media updates to keep an eye on 
The world of social media is forever changing. With new platforms popping up, app updates and ever-changing trends, as a small business owner, keeping up with the social media changes can be hard, but important to keep an eye on. Whilst it can be tempting to spread your marketing efforts far and wide across all…
Read MoreIs it time for a Marketing Strategy Review?
I can’t quite believe we are already in June – it feels like only yesterday that 2022 was lying ahead of us and we were discussing putting together a marketing strategy for the year ahead. Whilst summer is here at long last and post-lockdown life has returned to somewhat normal (with a few bumps along…
Read MoreMental Wellbeing for Small Business Owners
09-15 May is Mental Health Awareness Week in the UK, and this year, the campaign theme is all around loneliness. Given experiences over the last few years, this theme feels really relevant and this week is a great opportunity to raise awareness of the importance of mental wellbeing. There are lots of articles written about mental…
Read MoreWhat is branding?
Branding is at the heart of all businesses and for a small business owner it is no different. This month we have a great guest blog from Helen Kirkby from HK Graphics to explain more. Your brand is how you appear to your customers, it should underpin trust and create loyalty with your chosen target…
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