7 tips to drive small business growth
I love September. It always has that back to school feeling and the idea of a fresh start. A perfect time to refocus, reset and review what area of small business growth you need to work on. Is it too early to talk about Christmas? Generally, planning at this time of year does include thinking…
Read MoreMarketing Glossary – for small business owners
When I start to work with a new client, I am passionate about how we promote their business and lots of ideas get generated. Often in my enthusiasm I start to use lots of marketing jargon. One thing I often say to my clients is, please stop me if I use terms that don’t make…
Read MoreContent Ideas for Small Businesses
A frequent conversation I have with my clients is around deciding “What content should I share?” or “What content would my audience find interesting?”. There are many choices and without a doubt, “Content is king” in today’s digital marketing world. Getting the right content balance that explains your business proposition, resonates with your audience, and…
Read More7-steps to create a small business content strategy
A phrase which is commonly used in today’s digital marketing world is that – “Content is king”. Today marketing has moved from being a push activity to one of engagement and sharing of useful information to show how you could help to solve your target audience’s pain points and challenges. Research today shows that there are over…
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