6 tips on how to write successful email subject lines
As a small business owner email marketing is a gift. You can speak directly to your audience, you have control of the data (as long as you adhere to GDPR regulations) and you have space to start the conversation. Done in the right way it can help to not only continue the conversation with your clients, retaining…
Read MoreGDPR – 2 years on!
Its nearly 2 years ago since the new GDPR regulations came into force on 25th May 2018. We were delighted that Louise Hickman from Trusted Compliance Solutions was able to update us on where we have got to and how things have changed over the last 2 years – thank you Louise for the guest…
Read MoreSmall Business Tips – supporting business in lockdown
We find ourselves in uncertain, challenging and unprecedented times. No one really knows what will happen next, when things will start to return to “normal” or even what the new “normal” will look like. I saw a great debate recently which asked “Which parts of ‘normal’ do you wish to maintain?”, personally, there are things…
Read MoreDirect marketing – is it dead in a digital world?
This is an interesting question and a conversation I often have with my clients. Is direct marketing still a valid route to market? What results could you expect? I would argue yes. In a digital age where we find ourselves bombarded with messages on a daily basis via email, ads and our social media channels,…
Read MoreCelebrating Rimu Marketing’s 6th birthday!
What a difference a day makes! Well in this case a year. I was taking a moment to reflect on past birthday celebrations, whilst planning what I would do to mark Rimu Marketing’s 6th Birthday. Each of the previous years has been slightly different. Last year was definitely the highlight and something special, when we…
Read MoreHow to work from home
We find ourselves in unprecedented times. At the time of writing this article I have emails streaming into my inbox, cancelling everything from holidays, children’s activities to work meetings and commitments. It is a very unsettling time for us all and with the very real possibility that schools will also close on the horizon, I…
Read More