9 email marketing tips for effective newsletters

By Sophie Comas / February 8, 2018

In today’s digital world we are bombarded by emails.  In fact the Radicati Group in February 2017 estimated the number of email accounts worldwide was 3.7 billion and projected that the number of emails sent per day would average a staggering 269 billion. Either way you look at this, there are a lot of emails being…

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What small businesses need to know about GDPR

By Sophie Comas / January 23, 2018

The impact of GDPR for small businesses is definitely this year’s hot topic as there seems to still be confusion over what action is required and the impact it will have. The general principle behind the regulation of giving people back ownership and responsibility for their data makes sense, I think we would all welcome…

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Understanding your marketing plan!

By Sophie Comas / January 11, 2018

January is the perfect time to review your business performance and think about what you would like to achieve in 2018.  There are a couple of key tools that we would like to look at to help you achieve this, your marketing strategy and marketing plan.  So how does your marketing strategy and plan work…

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9 Essential Small Business 2018 Marketing Trends!

By Sophie Comas / January 8, 2018

January is without doubt a time for new beginnings, thinking about what you would like to achieve in the year ahead; but also a time for reflection, thinking about how your business performed in 2017.  Understanding what small business 2018 marketing trends are coming up and how they may influence your business will be really…

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9 Tips for writing an impactful blog!

By Sophie Comas / November 9, 2017

I talk a lot to my clients about writing an impactful blog, often I hear them groan, if not immediately then certainly as we start to work on our first article. I understand that it can be quite time consuming to write engaging content and is not always something the comes naturally to everyone. So…

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11 Christmas Marketing Ideas to make your business sparkle

By Sophie Comas / October 18, 2017

Christmas maybe just under 11 weeks away, but already there are festive treats in the supermarkets and shops are starting their promotions.  Every year the festive season seems to start earlier and earlier, so how could you make the most of this time of year as a small business owner?  Read on to discover our…

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