9 email marketing tips for effective newsletters

In today’s digital world we are bombarded by emails.  In fact the Radicati Group in February 2017 estimated the number of email accounts worldwide was 3.7 billion and projected that the number of emails sent per day would average a staggering 269 billion. Either way you look at this, there are a lot of emails being…

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Understanding your marketing plan!

January is the perfect time to review your business performance and think about what you would like to achieve in 2018.  There are a couple of key tools that we would like to look at to help you achieve this, your marketing strategy and marketing plan.  So how does your marketing strategy and plan work…

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Client Case Study: Big Brown Dog Canine Massage Therapy

I sometimes meet a new small business owner and it may not be immediately clear how a freelance marketing consultant could help them drive their business forward.  To try to answer this question I wanted to share a fantastic client case study with Jacqui from Big Brown Dog Canine Massage Therapy: About the business: Big…

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Celebrating Rimu Marketing’s 3rd birthday!

I can’t believe that this month we celebrate Rimu Marketing’s 3rd birthday.  When I worked within the corporate world I would never have imagined that this amazing and powerful community of small businesses existed and I would be part of it.  Every month I learn something new, every week I meet more inspirational business owners and…

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Top 10 tips to write an engaging blog

At the beginning of the year I asked my clients what areas of marketing they felt they most needed some help with, writing a good blog was definitely one area that people wanted to hear more about, hence the inspiration for this article.  There is so much content available today online, how do you make yours…

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Keeping your business on track over the summer!

The last month seems to have flown by, with children, school and work taking an even faster pace than usual, as we head towards the summer holidays, they are finally here! As a Mum and small business owner being able to multi-task is essential, sometimes balls get dropped, hopefully not the important things like forgetting…

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